Molekule x Popupflorist
During my time at D2C hardware tech company Molekule – a high-end air purifier brand – we came together with NYC-based Popupflorist to celebrate spring, bloom, and fresh air. I worked with partners on the creative team, crossfunctional, and external partners to carry out the vision, which culminated with an in-person influencer event.
Other work I did at Molekule included campaign concepting, web and email creative, product UX/UI, in-store retail collateral, and more.